Hola! I'm Vanessa

Latina Travel & Hospitality Marketer and Social Media Career Coach
Founder of "Influence with Cultura Marketing Podcast"

Travel & Hospitality Marketer by Day & Social Media Career Coach by Night!

Hola! I am Vanessa Parra, Social Media & Digital Marketer in the Hospitality & Tourism industry. I am an Online Marketer. Online digital marketing strategies are my preferred methods of growing a business. My expertise is in social media marketing and Influencer Marketing. I’ve worked on the marketing teams of the Monterey County Convention & Visitors Bureau, Aramark at Asilomar Conference Grounds, & Gilroy Gardens Theme Park. I’ve mentored and coached college students and small businesses on the best social media practices for their business and personal brand.

As a first-generation Mexican-American, I did everything I was supposed to get that dream job in Marketing. I was the first in my family to receive a bachelor’s degree. Yet I struggled because not only did I graduate during a recession back in 2011, I had no network or mentors with similar backgrounds, personally or professionally, that could guide or help me along the way. It took me a bit longer to land that first job in social media. After much trial and error and working as a recruiter and in Human Resources, I finally figured out the right strategy to get more interviews and get that social media job.

My mission is to help marginalized communities market their businesses. As well as help those interested in becoming a Social Media Manager speed up the process and land that first social media job.

  

 

 

Be Sassy. Be You!

Vanessa at the beach

Influence with Cultura Marketing Podcast

Hola! Are you new to marketing and need tips for landing that first job? Or maybe you want to connect with other Latinas in Marketing and learn how they are succeeding in their marketing career.

I am Vanessa Parra, Hospitality & Travel Marketer & now your Marketing Bestie!

Welcome to Influence with Cultura Marketing Podcast, where I will be spilling the tea on everything I know on how to land that marketing job. I will share behind the scenes of being a Latina in marketing and shedding light on barriers and struggles POC face, especially when you are the only one in your company.

I will also touch on manifestation & personal development tips that have helped me attract my dream career/ life.

If you are in the beginning stages of your marketing career or a Latina in Marketing wanting to find a community, this podcast is for you! Make sure to follow so you never miss a new episode!

Get the best tips and tricks to market your business or to get that first social media job!

Be the first to know about new programs, resources, events, & workshops. Also, tune in to my confessions of a Latina in marketing series.

Sandals at the beach